As you dive into the exciting world of artificial intelligence (AI) and natural language processing (NLP), you may be considering the integration of a Learning Language Model (LLM) with OpenAI’s ChatGPT. Here are some things you need to know to maximize your success.

What is an LLM? 

First and foremost, understand that an LLM, or Learning Language Model, is a type of AI model that can generate human-like text based on provided prompts. By learning patterns and structures from a vast amount of text data, it can perform a range of tasks like answering questions, writing essays, summarizing text, and even creating poetry.

The significance and benefits of an LLM cannot be overstated. This advanced technology serves as a transformative tool in various sectors, enhancing efficiencies and capabilities. For instance, in customer service, an LLM can facilitate 24/7 support, providing immediate, accurate responses to customer inquiries. In content creation, it can aid in generating creative, engaging text, significantly speeding up the writing process. 

Moreover, LLMs can provide personalized learning experiences and immediate feedback. By providing data-driven insights and scalability, LLMs bring value to businesses, educators, content creators, and many others, heralding a new era in AI-enhanced communication and information processing.

Leverage the Strengths and Embrace the Unique Qualities: 

LLMs, such as ChatGPT, are incredibly potent tools that are designed to grasp context and generate comprehensive responses, making them invaluable in a variety of applications. While it’s true that their comprehension of language and concepts is fundamentally different from human understanding, this characteristic isn’t a limitation – rather, it’s a unique trait that empowers these models to analyze and process information at a scale beyond human capabilities. 

They generate responses based on patterns learned from vast amounts of data, providing insights and outputs that can enhance our decision-making and creative processes. It’s about harnessing their unique capabilities and learning to work synergistically with them to achieve goals.

Opportunity for Active Guidance: 

While LLMs can occasionally reflect biases present in their training data, this characteristic presents a unique opportunity for us as users. By actively monitoring and guiding the model’s output, we can cultivate responses that align with our desired principles and standards. This ongoing interaction allows us to mitigate unintentional biases and consistently generate more appropriate, balanced, and unbiased outputs. It’s a proactive approach that enhances our engagement with the model and the quality of the results we receive.

Master the Art of Crafting Prompts: 

The quality and relevance of the response from an LLM are heavily influenced by the prompt you provide. A well-crafted prompt can lead to more accurate and relevant responses, making it a crucial part of effectively engaging with these models.

For instance, if you’re using an LLM to write an essay, rather than prompting it with “Write an essay,” you might consider providing more context and detail. A prompt like “Write a persuasive essay about the benefits and drawbacks of renewable energy, focusing on solar and wind power, for a high school audience” will result in a more targeted and useful output.

Similarly, if you’re looking to generate a summary of a complex text, being explicit about the level of detail needed can be beneficial. Instead of simply asking, “Summarize this report,” you might say, “Summarize this report into key points suitable for a brief executive overview.”

In customer service applications, when looking for a specific solution to a problem, a detailed prompt can yield better results. Instead of “How to fix a printer?”, a more effective prompt could be “What are the steps to troubleshoot a paper jam in a Canon Pixma MG3620 printer?”

Learning to craft detailed, specific prompts is a bit of an art, but with practice, it can significantly enhance the quality of the responses you receive from an LLM, making your interactions with the model more productive and rewarding.

The Model’s Training Data: The Backbone of Learning Language Models: 

A pivotal aspect of understanding LLMs is recognizing how they learn. LLMs, such as ChatGPT, are trained on extensive datasets to develop their language capabilities. These datasets are a collection of diverse and comprehensive texts sourced from various corners of the internet, including books, websites, and other forms of digital text.

The purpose of this wide-ranging dataset is to ensure that the model is exposed to a broad spectrum of language styles, dialects, topics, and expressions. This exposure allows the model to learn grammar, context, idioms, and even cultural references, thereby enabling it to generate more accurate and contextually appropriate responses.

It’s important to note, though, that these models don’t understand the data in the same way humans do. Instead, they identify patterns, structures, and statistical relationships between words and phrases during the training process. This understanding helps them generate language based on the patterns they’ve learned.

An interesting facet of this process is that while the LLM learns from the data it was trained on, it does not know specifics about which documents were in its training set or have access to any proprietary databases, classified information, or personal data unless shared during the conversation.

The size and diversity of the training data contribute significantly to the strength of LLMs. The greater the variety of language patterns and structures the model is exposed to, the better its ability to generate nuanced and contextually fitting responses. The vast, internet-sourced training is what makes these models flexible and applicable across a wide range of tasks and disciplines.

Handle Confidential Information Properly: 

As an AI, ChatGPT doesn’t have access to personal data about individuals unless it has been shared with it in the course of the conversation. It is designed to forget this information after the conversation ends. Remember not to input sensitive information during your interactions with the model.

Understand the Response Generation: 

ChatGPT generates responses on a token-by-token basis, with each token typically being a word or a part of a word. Longer conversations may require more tokens, which could affect the response speed and the cost if you’re using a paid API.

Take Advantage of System Level Instructions: 

System level instructions can be a powerful tool to guide the behavior of the model. By including instructions in your prompt, you can direct the model to behave in a certain way, such as “You are an assistant that speaks like Shakespeare.”

Experiment and Iterate: 

Integrating LLMs into your application is an iterative process. The best way to improve your interactions with the model is to test, experiment, and refine your prompts and instructions based on the responses you get.

Stay Up-to-Date: 

AI is a rapidly evolving field. Stay updated with the latest research, developments, and updates from organizations like OpenAI. The capabilities, limitations, and best practices for using models like ChatGPT may change as newer versions are released.

Integrating an LLM with ChatGPT can transform your application by enabling more natural and engaging interactions. 

So how can you implement this incredible technology in your direct selling business? 

We are thrilled to announce that NOW Technologies has rolled out an exciting ChatGPT integration into their Distributor enablement platform. The new feature includes a Learning Language Model (LLM) that is set to revolutionize how Distributors engage with their prospects, enabling the generation of unique, tailored responses when sharing content through the app. This intelligent tool harnesses the power of artificial intelligence to provide more personalized and effective communication, elevating content marketing to the next level. 

If you’re ready to see it in action and discover how it can transform your direct selling business, we invite you to connect with us for a demo. Let NOW Technologies help you step confidently into the future of intelligent prospect engagement. Connect with us today – your team will thank you tomorrow!

In the ever-changing business landscape, direct selling companies must continue to innovate and adapt their strategies in order to stay ahead of the competition. Here are five direct selling strategies that can make or break your company in 2023.

Develop a Strong Distributor Engagement and Communication Process

Your Distributors are essential for driving sales and growth, so it’s important to have a clear process for engaging with them. This includes both online and offline communication channels such as email, text messages, phone calls, events, and training. Your Distributors are your messengers so if they understand the right strategies, company culture, and brand message they are more likely to succeed. A clearly developed onboarding and training experience will improve retention while new recruits can gain their wins quicker. 

Provide the Right Technology Tools to Your Team

Investing in technology is key for enabling your team to effectively work from anywhere at any time.  Having the right mobile app for your Distributors will give them the advantage of having marketing and sales assets right at their fingertips. Direct selling apps like NOW Technologies’ is a comprehensive sales enablement solution that leads the experience so Distributors can focus on core activities such as prospecting and customer acquisition. Additionally, NOW Technologies provides real-time insights into each distributor’s performance, allowing corporate to better analyze results and optimize strategies accordingly.

Be Customer-Centric

Ensuring quality products is essential for customer retention because customers who feel satisfied with their purchase are more likely to become repeat buyers and distributors – resulting in increased sales revenue for the company. Furthermore, having an organization where everyone is focused on delivering quality customer experiences will help build trust with current customers while also inviting potential customers who may be considering buying from your company down the line.

Implement Simple and Repeatable Customer Acquisition Funnels

Creating effective customer acquisition funnels should be a top priority for every direct selling business in 2023 because these funnels ensure that prospects become loyal customers and if they remain engaged with your brand over time they may become Distributors. Often direct selling customer acquisition funnels are not funnels at all. They are messy and disconnected. Statistics report that 69% of all customers leave an eCommerce cart without buying anything at all. 

The good news is there are solutions that don’t require you to overhaul your existing eCommerce store, but rather add on a supplemental conversion tool.  NOW Commerce is a simple direct checkout link that reduces friction at checkout and facilitates a focused and quick way to acquire the customer. The application can be focused on sales acquisitions or a recruitment strategy. 

Define The Right KPIs and Performance Measures

Direct selling companies must define key performance indicators (KPIs) that accurately capture progress toward business objectives. These KPIs should measure performance at both individual levels (for things like engagement activity and sales performance), as well as other metrics across multiple layers of the business (time to first sale, retention, and so on). Once these KPIs have been established, they should be monitored closely so you can identify areas where additional resources need to be allocated to drive growth within your organization.

Conclusion

Direct selling companies must continuously iterate their strategies if they want to grow their market share in 2023. By developing strong engagement processes, providing sales enablement technology, implementing simple customer acquisition funnels, being customer-centric, and defining appropriate KPIs/measures, direct selling companies can effectively optimize their business models while maximizing return on investment (ROI) along the way. Doing this will ensure maximum success both now —and into the future while accelerating innovation will be key for staying ahead of the competition. 

The NOW eCommerce tool answers the “Quick Commerce” call by reducing clicks, maintaining focus, and eliminating barriers in acquiring a new customer.

In a world where consumers can order products online and receive them the same day, a quick and easy buying experience is a MUST. Unfortunately for many direct selling companies, the options for fantastic eCommerce solutions that can support the (sometimes overly) complicated needs of the channel are limited. The result has been mediocre buying experiences and disappointing revenue results.  

The great news is that there is a solution. NOW Tech’s new eCommerce tools allow your company to offer your customers beautiful and concise product offers, while also allowing your company to be nimble and quickly adapt to shifts in promotions or consumer demands.  

NOW Commerce optimizes sales funnels to serve the right content and calls to action to your customer.  Distributors are already skilled at gaining awareness for their products via social media posts, recommendations, sporting their branded merch, and being brand ambassadors.  NOW Commerce supports Distributors by helping close the sale with a simplified, streamlined process but also gives them the space required to paint a clear picture for the customer. 

Customers have more online options than ever before, and companies are facing massive competition in the marketplace so don’t compete with yourself by overloading your shopping pages and promotional offers. To survive and thrive you need to have focus and a speedy sales funnel.  

Longer pages do better than shorter ones, particularly for expensive or difficult-to-explain products. Many successful companies are utilizing these long form landing pages. This approach also gives you a chance to address fears and overcome obstacles, so your customers feel confident about clicking the buy button. 

We are all looking to drive revenue and results this year so empower your distributors with the tools they need to get more sales with a targeted, effective pre-loaded cart for immediate check-out.

Tips for Maximizing Impact with Quick Commerce:  

Pick a Single Product

Many companies find that their eCommerce stores convert lower the more products they have on one page. Shoppers are more likely to browse when the page lacks clear focus or if products are unrelated. Picking a single product (your best seller is recommended) allows consumers to stay focused and get to the purchase with no distractions.

Multiple offers on a landing page reduce conversions by 266%.

Simplify Your Landing Page

Designing an ecommerce product page that engages and converts is critical. To shorten the sales funnel, pay close attention to navigation and customer experience so that you can create a more streamlined and personalized experience. Cluttered websites that feature products that don’t interest your customers result in shopping fatigue and abandoned carts. If a consumer can quickly identify their precise needs, the odds of converting that sale go up meaningfully.

A simple checkout process is 62% more likely to convert a high-quality sale.

Leverage Data to Create a Long-term Relationships

Sell first, follow up later. This concept is not new, however, it’s extremely surprising that very few companies are optimally using data to capture lost sales or to generate repeat customers. With data from NOW Commerce, you will have the ability to better understand your prospects with a real-time view into their activity.

68% of companies have not identified or attempted to measure their sales funnel.

Start with a Plan

Just like that gym membership that’s worthless if you don’t use it, the same rings true for any technology product. Create a rollout plan and timeline to train your field on the various use-cases and power of this sales tool. Create deliberate online growth strategies to achieve long term-success. 

If you’re looking to empower and enable your Distributors, you must supply them with the tools they need to make them as successful as possible. To propel your eCommerce strategy forward, please reach out to the team at NOW Tech to make your customer purchasing easy and meet consumers’ high expectations around convenience, efficiency, and speed.  

Proven Technology from a Trusted Partner with 35 years of experience. 

Info@now-tech.com

Sources:

• Growth Marketing Pro

As an entrepreneur, you need all the tools you can get your hands on to grow your business. Finding distributors can help you take your business to the next level by building awareness and getting your products into various stores.

A distributor acts as a wholesaler, stocking various products and selling them to retailers. Retailers enjoy using distributors because they can quickly access a wide range of products rather than dealing with each product manufacturer individually.

Distributors also benefit manufacturers such as yourself. They can help you access a network of retailers. You can negotiate deals with distributors who will then get your products into multiple retail stores.

However, the process of finding the right distributor can be daunting. Here’s how to find distributors quickly and how NOW Tech can help you connect, communicate, and convert. 

Ways to Find Distributors

Where do you begin when figuring out how to find distributors? Here are some ways to find distributors easily.

• Manufacturer contacts
• Trade shows
• Trade publications
• Internet searches
• Social media
• Wholesale directories
• Professional networks
• B2B marketplaces

Common Issues

You want to find the best distributor for your product, so you need to do your homework beforehand and not make mistakes. Avoid these common issues:

• Not getting specific. Don’t just do a generic search. Look for distributors who are familiar with your industry.
• Wrong distributor size. When it comes to distributors, bigger is not always better. A large distributor may not give your business the attention it needs. 
• Lack of expertise. Some distributors are not knowledgeable about specific areas. If you’re selling a niche product, you want a distributor familiar with these types of products.
• Lack of sales and marketing capabilities. The right distributor should have a strong sales force and employ appropriate marketing strategies. Check the distributor’s capabilities for competence and results. 
• Misaligned goals. Not all distributors are created equal. Find a distributor who fits your needs and shares the same values—one who can help you meet your goals. 

How NOW Tech Can Help

Want to streamline the distributor onboarding process? There’s an app for that! Through NOW Social, distributors can easily create and schedule content for social media. You can onboard, share, sample, and sell, all on one comprehensive platform. 

• Onboard. The app allows you to have an instant line of communication with your distributors to help you succeed. 
• Share. The sharing tool allows you to share your products and build your business. Develop your connections with social sharing!
• Sample. Acquire more customers with sampling. Distributing samples leads to more conversions. 
• Sell. NOW’s video commerce platform offers many features that make it easy to boost sales and acquire customers. 

Contact Us Today

Once you find the perfect distributors for your product, you need to keep them. NOW Tech can streamline the process and help you identify issues and trends. Contact us today to see how we can partner with you and help your business grow.

It’s easy to see how technology affected communication in the world—sending a text is much more straightforward than the Pony Express. But how exactly has technology increased communication capabilities? Let’s take a look at four benefits of communication technology to find out.

1. Communication Is Faster

With the rise of the internet and home computers, technological advancements have helped businesses connect with their partners and clients in real-time. Now, anyone with access to an internet connection and a smartphone or computer can easily contact whoever they need at rapid speeds, thanks to tools like:

• Instant messaging
• Emails
• Video conferencing

This is a high contrast to the slow processes of snail mail and telegraph communication, or even just phone and fax, which were people’s only options for many years as technology developed. 

Message Scheduling

Many content planning platforms also allow you to schedule messages to be sent ahead of time. Instead of drafting messages one at a time and manually sending them each time, you can draft multiple messages in one sitting and schedule them for later. This ensures your messages are delivered on time, every time.

2. Communication Is More Accessible

In the past, every form of communication was tethered to some physical location. Speaking to someone in person required being in the same space together. Snail mail had to be dropped off at the post office. Telegraphs and home phones were connected to hardlines. Even broadcast television required you to be in the room where the TV was.

Now, though, communication goes where we go. Mobile connections and wireless signals make communication possible nearly across the globe.

Communication is also more accessible to people with physical disabilities and other communication hindrances. For example, voice-to-text capabilities allow those who are blind or have poor eye sight to easily write out a message (and that’s just the tip of the accessibility iceberg).

3. Communication Is Clearer

Another benefit of advanced communication technology is how much more straightforward modern messaging is; communication errors have always plagued business correspondence. Technology has helped reduce that in a couple of ways:

• Easier follow-up: If anything ever seems vague in a traditional letter or memo, the recipient would need to send a follow-up letter to clarify. That process is clunky and inefficient. Thanks to digital solutions, both parties can quickly follow up on a message without causing further delay.
• Instant translation: Many websites and social media platforms automatically translate messages that were originally written in a different language. While the technology still has room for improvement, it can quickly translate messages with impressive accuracy—an essential tool for businesses that work with the global market.

4. Communication Is More Reliable

Finally, communication systems today are more reliable than ever before. With technology, you don’t have to worry about whether or not your message was received.

Think of the difference between this and a traditional phone call, which people have used for roughly a century. Unless both parties are available at the time of the call, no communication will occur, which can result in an endless game of phone tag.

These days, it’s easy to know if your messages have gone through. And even if your recipient missed your original message, you can simply send a follow-up message to ensure they’ve seen it.

Optimize Your Communication Strategy

It’s clear how technology affects communication in the world today; its impact is massive. But that impact isn’t over—every day, we progress toward new cutting-edge technology that can help us communicate better than before.

You can access this tech with NOW Social. Our distributor enablement platform allows businesses to create simple and effective social selling solutions. Contact us today to learn more.

Direct sellers, distributors, and other network marketers all know how difficult it can be to convert their part-time endeavors into full-time entrepreneurship. It requires setting and then achieving lofty business goals, and plenty who dabble don’t realize at first how much work it takes to get where they want to go. 

Success in this type of business model requires large amounts of time and effort applied to manual processes to keep up a steady stream of sales. Or, at least, that’s how it used to be. Now, though, there are business process management tools professionals can use to automate tasks, reduce workload, and streamline the sales funnel.

But before you start cobbling together a suite of tools to meet your needs, it’s important to consider the power of integration. With disparate tools, you’ll often find yourself managing as many manual processes as you did before simply to keep all of the information current across all systems. 

Fortunately, NOW Tech is a premier business solutions consultant who has developed a platform that’s a single, seamless, simple solution to your business management problems.

Let’s talk about how we’ve integrated the four essential systems you need all into one platform. Then we’ll discuss platform features that bring big benefits to your distributors, which in turn, benefits your business.

The 4 Essential Systems of a Comprehensive Platform

NOW Tech has 35 years of industry experience working with hundreds of brands, so we know what works and what doesn’t (and have the data to prove it). 

Here are the four essential systems we know will help our clients strengthen their brand and achieve success:

1. Onboarding: Automate engagement with new recruits, define a clear path for your distributors, and continually guide them through their journey to success.
2. Sharing: Eliminate barriers, build relationships, create a community, and open up opportunities in a way that’s easily customized according to your branding.
3. Sampling: Use automated sampling systems to win over and acquire new customers easily. It also includes instant checkout for immediate shopping satisfaction.
4. Selling: Engage customers with an intuitive, beautiful shopping experience that drives sales and loyalty again and again. 

With these four essential systems combined in one comprehensive business solutions platform, you’ll be amazed at how much you can accomplish, and how little effort it takes. 

Platform Features

A full-feature platform allows you to get a lot more done in a lot less time. Review how the following features do the work of building your business for you.

Connect with Prospects

When you master the art of prospecting, you engage in more meaningful ways—ways that gather more leads. 

NOW Tech’s platform demystifies the world of social media direct selling by simplifying, streamlining, and automatically sharing your most effective and current content. The NOW app maintains your media library with compliant images, videos, promotions, training, and more. 

You’ll also find it incredibly easy to:

• Develop targeted lists
• View interaction history
• Provide direction to your distributors
• Customize tools for your brand

Communicate Through Simplified Funnels

Who needs complicated marketing funnels? Certainly not you. The right system can work for you, with customized landing pages, product promotions, and automated email campaigns. The in-app communication tool offers a convenient and scalable way to speed up onboarding, communicate more seamlessly, and create an exciting, active community.

This feature benefits your business by building team engagement from the get-go. Onboarding through this channel establishes clear objectives and keeps motivation high throughout all stages of the distributor’s journey. As a bonus, connecting on an emotional level will inspire and promote activity, both for individuals, and for the whole team.

Coach with Smart Prompts

One of the harder aspects of business management is helping your distributors develop the selling behaviors that amplify their success. Luckily an instant, real-time line of communication can help a lot. By providing clear direction with customized smart prompts and notifications, you can coach your distributors by reinforcing the right activities that lead to victory. 

Real-time training is another amazing business process management tool. Why? Because it provides a quality onboarding experience, and allows for both immediate and continuous engagement. Interactive tutorials, two-way surveys, on-demand videos, and time-sensitive message delivery keep everyone excited, informed, and up to date.

Convert with Video Commerce

The quickest way to increase brand awareness and convert customers is through video. Videos showcase your brand and your products seamlessly and naturally. With the added e-commerce shopping integration, customers’ expectations of getting an exceptional mobile shopping experience can be met with ease.

NOW Tech’s video commerce tool allows customers to do all of the following without leaving the video behind:

• Browse products
• Add them to their shopping cart
• Checkout

This user friendliness builds product awareness, provides a next-level buying experience, and establishes customer loyalty—all of which you need to be successful in today’s modern shopping environment. 

NOW Social for Micro-Influencers

For an award-winning business process management tool that helps you master social media as a distributor, NOW Social is where it’s at. It contains a number of features you’ll love because they are easy to use and bring quick results.

• Corporate and distributor dashboards allow distributors freedom while still maintaining corporate control. This unique blend of functionalities enables the tool to be used throughout the organization, regardless of role.
• Branded templates (over 200 of them) are professionally designed and approved for individuals to get creative while staying compliant with brand restrictions. Also, they save time, money, and marketing staff hours while still empowering your social media micro-influencers to have fun and capture customer attention.
• The content scheduler preloads content and gives the option to upload personalized media while staying on brand. How? Through a simple content approval process for each distributor level or rank. 
• Advanced analytics uses AI to gather data and decipher both corporate and distributor social content performance. This is done to leverage insights for making more profitable publishing decisions that maximize your social campaigns.

Contact NOW Tech

Our team of business solution consultants at NOW Tech is focused on providing your direct selling organization with the business management process tools and strategies it needs to deepen brand awareness, reach your target audiences, and grow businesses. Our custom-made solutions are the most comprehensive, customizable, and powerful customer acquisition and distributor activation tools for direct sellers worldwide.

Just think, in under six weeks, you can cost-effectively deploy the most innovative business process management tools contained within a single platform. Designed specifically for business management consultants, you’ll never turn back. 

NOW Tech can help your direct sales business grow, so get in touch with us and we’ll show you more!